It's something which has been happening for several years now. See the Caucasus war for example, a decade ago it would have been a big deal because it's ultimately a war within the American-led bloc. It would be the center of attention of Western media for a week or two before the usual diplomat figures swoop in to save the day. Now it completely slipped out of control, and was almost fully ignored by Western media, and these two things may or may not be related. In fact, after the 2020 collapse added a material aspect to the non-material crises, there seems to be a trend in all West and West-aligned countries of their national media a) ignoring international news as much as possible and b) fully couple itself to the bourgeois class dictatorship apparatus, with the goal being to hypernormalize the crises away. Arguably, Trump's surprise victory was the historical landmark for, among other things, Porky's grasp starting to slip after having reached its strongest. The system has grown too complex to properly stabilize, I suppose.