identity politics is the liberal response to marxism, in which, class, is not the origin of most differences, but individual characteristics of historical relevance which causes the capital to allocate itself in other identity characteristics, is a individualist, yet nationalist in its own fashion (hence the flags) movement, its international as the nations it created are often affiliated to the minimum common denominator (sexuality, race, entertainment preferences, gender, etc).
using these groups to assert soft power against their host nations.
as it characterises itself as a liberal, individualist, paradise, where people is treated equally, the land of possibility.
altough of course, the inherent contradictions of capitalism make this meritocracy a lie, but capitalism is endorsed and mantained by the liberal entity.
liberal conservatives, however, are the ones that mantain the american funding myth, of meritocracy, and values of nationalism built upon liberalism and individualism.
domestic nationals need to grind to survive and the conservative party gives them such an option, this is a mechanism to prevent a competence crisis