note: i don't proclaim to be super-knowledgeable about offline optics, but with the world becoming increasingly online, i do feel this will inevitably bleed into real-life consequences, as they have done with the online right's success from 2014 to about present-day
as a veteran of the culture wars on both sides since pretty much just after the gamergate days and pre-trump 1, i've seen a lot in my 10+ years being politically involved in the modern age. i've wasted most of my twenties autisticly hyper-analysing political dynamics and persuasion to try and develop theories and praxis on how to help socialist politics gain power in the face of the enormous pressure ultra-capitalism places on them. i'll try and keep this simple, no deep citations of marxist scripture that will make normies turn off their brains, just basic techniques and strategy that i think would personally help the left as a general movement
mainly, win the humour war. i'm not going to say i can always understand what is and isn't quality humour, but that goes even for the greatest of comic minds, not every joke is going to land, but some risk and vulnerability is expected from the comic is needed. anyway, humour i believe is derived from subversion and surprise. subversion often involves the target and the whole "punching up" rule in comedy can be constituted as that. so why is/was 4chan rightoid slop humour "kill da uyghurs and jews deus vult" stuff considered funny by enough of a die-hard audience? because it was subversive. it did something new, and got the reactions it desired. why is it not funny now, or how do you not make it funny to a wider audience? not through outrage or indignation, but simply fatigue and boredom. the shock is the humour. take away the shock and it fades. act like you've seen this shit before and it's almost become normal, without actively normalising it, because you're still critiquing it. you can combine the shock and edge they once had, and instead turn it on the rightoids. they bring what they think is a pipebomb telling you to "kill yourself, commie beautiful lady😍🥰"? bring a precision airstike "i remember when that was funny and hip in 2017. running on exhaust fumes, you epstein apologist dronefly?" i'm not saying it's the apex of comedy, but you're bullying them back harder and more eloquently and put them in a position where they have to think and not operate on autopilot, something naturally leftists will fucking obliterate rightoids o
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